SKINCARE GUIDE

Eczema

Comparing Moisturizers: Purito Edition

The basic rule of thumb is that you should choose your moisturizer based on your skin type. If you are oily or combination, a lighter texture (gel, water cream) will be better. If you have dry/aging skin, you will need more thick occlusive nourishing moisturizers (think, cream). We love that P...

Know the Difference - Sensitive or Sensitized?

Over the last year of talking to customers, i have realized that many perceive their skin as sensitive and it’s an increasing concern. However i believe a lot of people, like myself in the past, don't realize that there's actually a difference between Sensitive Skin and Sensitized Skin. Many peop...

Why are Ceramides so important?

Constantly layering on moisturizer but still battling dry skin? Suffer from the occasional eczema flare-up, or maybe even psoriasis? You need a good moisturizer with this ingredient! We cannot thank the moisturizers formulated containing Ceramides - which mimic the skin’s own natural moisturiz...